Jul 29, 2021
Mary Patrick is CEO and Managing Partner at Jasculca Terman (JT) Strategic Communications, a 40-year-old public affairs firm that provides issue education and crisis management and builds support for its clients’ controversial legislative, regulatory, and public policy issues.
Over the past few years,...
Jul 22, 2021
Bill Durrant is President at Exverus Media, a paid-media agency (TV ads, print advertising, sponsorships, and other types of media) that serves culture-creating, growth-stage brands. The agency’s focus is not so much on big-budget, long-term brand building as it is on consulting with clients and recommending “how...
Jul 8, 2021
1984. Maybe ’85. Take a 26-year-old art director who loves her work. Put her in a big agency where she is surrounded by middle-aged white guys. Strangle the agency’s creative work with politics and bureaucratic overhead. Ask a simple question, “How long can this last?” Sue Kruskopf’s answer? When both...
Jul 1, 2021
Beth Trejo is CEO at Chatterkick, a digital marketing agency that focuses on using social media platforms to connect businesses in a “real way” with their customers and drive to their businesses forward. Beth warns social media is complex. Time is everything on social and companies do not have the luxury of crafting...